Nationwide distribution always has its challenges; state restrictions and infrastructure limitations play a crucial role in ensuring effective distribution.
The challenges facing the cold chain industry in distribution are also unique. These challenges arise mainly when dealing with countries comprising numerous islands. The distribution of perishable goods, such as food and pharmaceuticals, across these islands poses a significant logistical challenge due to the need to maintain the cold chain throughout the supply chain process. Multimode types of transport often exist to bring goods from one point to another.
One key strategy to overcome this challenge is establishing distribution points in several significant cities strategically located to serve as hubs for distributing goods to different regions.